The Build A Bike Challenge!

FOCUS Adventure client, a MNC has designed a programme for new hires coming onboard to understand the company’s culture, skills and working behaviours of fellow colleagues. The participants were not only from Singapore but from APAC and around the world. A programme that was originally a bonding programme between the new hires soon became an event that is also CSR-focused. From a quick meeting with client, an idea of infusing the induction programme with CSR was conceptualised so people can relate better to it. For this first-of-its kind programme, a total of 6 bikes were built. After the session, participants found a greater sense of purpose working in this company. This will be an ongoing programme happening every second week of each month from August to December 2017. This is an excellent example of how FOCUS collaborate with our clients to come up with innovative ideas.